As builders struggle to construct the perfect meta tags and writers struggle to craft the perfect balance of key word density… Frankenstein runs amuck. I read on a forum earlier tonight that (supposedly) some secret Google insider told some secret SEO tech that page rank is purely for entertainment purposes and not intended to be taken seriously.

Why?

Well, apparently Google has been unable to control the beast they created. Hackers have found ways to infiltrate the system, and of course clever SEO techs have found ways to fool it. If this indeed is the case, it certainly would explain a few things.

Though the good Doctor himself admitted defeat with his dastardly creation, he was unable to stop the beast, nor control the damage it had done.

Hummm…

Perhaps web content purchasers and advertisers should pay heed to this tale of woe and struggle instead to appease the reader?

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